Keighley Cougars are leading the fight against climate change off the pitch, by becoming the first sports club in the world to plant a tree for every shirt the club sells during the upcoming rugby league season.
The Cougar’s latest initiative will now see thousands of trees planted, after the club joined forces with MoreTrees, which works with tree planting partners across the world who work with local communities to restore healthy forests and reduce poverty.
As well as sequestering CO2 emissions, MoreTrees’ work helps to provide co-benefits in the areas where it operates, such as improving water filtration, shelter, food sources, poverty alleviation and biodiversity.
Our new tree planting initiative is particularly exciting for Keighley Cougars. Everyone knows there are huge benefits to planting trees, and this is a way for our club and our fans to play a part in the fight against climate change, as well as supporting a community and an environment, in another part of the world, that will really benefit from our help.